Design Portfolio
2025
Art Direction

BUDWEISER x HARLEY DAVIDSON


Budweiser x Harley Davidson Production



Collaborating with my team, we developed a concept for a commercial featuring Budweiser and Harley Davidson. Our goal was to capture the essence of these two iconic brands while telling a compelling visual story. The concept revolved around hardworking individuals enjoying a cold Budweiser as they worked on their motorcycles in a garage—an authentic setting that embodies craftsmanship, camaraderie, and American heritage. We focused on creating striking visuals that seamlessly blended these themes, ensuring a strong emotional connection with the audience.

Stills